Where do potential customers go when they want to learn about a company? To the Internet, of course. There they can find the most important data, facts and information without obligation, quickly and without much effort. Of course, it makes the most sense for companies to publish them on their own corporate website. Then users won’t have to rely solely on the content that others put online about you and you. But how does it actually work with your own website? What advantages do entrepreneurs gain from them? We will answer these and other important questions.
Have a successful website created: this is how it works
People’s need for information has changed in recent decades, especially in the service sector. Whereas in the past a glance in the Yellow Pages was enough for many to find out the phone number of a craftsman, for example, today they want to know more. New customers fire up a search engine like Google to look at other consumers’ experiences or prices and make a decision based on those.
When it comes to creating a modern and up-to-date website, don’t rush into anything. Because if you invest the money properly, you will get a product that you can use for many years in the long term. Suppliers of so-called modular systems promise exactly that. But they are not enough for entrepreneurs. Because modular systems …
- leave little room for individualization.
- quickly reach the limits of the technology.
- create a dependency on the respective provider.
- are not well positioned in the field of search engine optimization (SEO).
In order to be successful on the Internet, we recommend instead that you rely on web development that we tailor to your individual needs. This is based on one of the popular content management systems (CMS) such as WordPress, Typo3 and Joomla. With the systems, we can not only customize the design and range of functions, but also develop our own extensions, if necessary, due to the open code, with which we can implement your ideas.
This is what you can achieve with your own website
The well-known CMS are multifunctional and therefore real all-rounders. If you rely on these applications, all options are open to you. For example, you can launch the homepage first and add an online store to it at a later date. This is possible without any problems even if you have not even thought about creating an online store when designing your website. All you need to make money from the website is the right extension. By the way, most extensions are available for free use, just like WordPress itself. Since all functions are incorporated into the same system, everything appears to be from a single source, so users can quickly find their way around.
A WordPress website can be used in many areas. From a simple blog – for which purpose the system was originally developed – to a multimedia website, there are many different areas of application for the system. This means you can grow with the CMS in all areas without having to decide early on in which direction you want to expand.
The modular systems mentioned above usually incur monthly costs in order for you to be able to use the software at all. However, this does not mean that you get junk goods with content management systems – quite the opposite. WordPress has established itself as the market leader in the field of CMS in recent years. Even stars like Katy Perry rely on the system for their websites. You certainly wouldn’t have thought that, would you?
Profit from our know-how
The devil is in the details. This also applies to web design. Content management systems are built in such a way that even laymen can set up a website with them. But does that really make sense? Our unequivocal answer is “no.” Because it’s about much more than just putting some content on the Internet. It is important to direct users, provide them with a high level of user-friendliness (usability) and at the same time create a technically flawless homepage. That’s why you should have your professional homepage designed and maintained by experienced web developers.
In recent years, the topic of search engine optimization (SEO) has also become increasingly important. This includes all measures aimed at obtaining a better search engine ranking. Because the higher Google and Co. rank a website, the higher it is displayed in the search results, which in turn is associated with high traffic. Search engine optimization is divided into two areas, one is the content and the other is the technical. Especially in the latter area, the expertise of our experienced programmers is indispensable. In this way, they set the necessary course for your website’s content to be fully included in Google’s index. In addition, our professionals help to ensure that your website is lean. This reduces the amount of data generated when loading the homepage, without any loss of quality.
Last but not least, we are the right contact for you when it comes to more advanced topics such as hosting a website. Finally, the content must be stored on a web space so that other users can access it. We will gladly support you in finding a suitable service provider and, if required, also take care of the registration of your desired domain.
How our web agency works
Our web agency createYourIdeas has been successfully realizing projects for customers for many years. The focus here is on a close exchange with our customers. If you have already developed ideas about how you want your website to look and be structured, we will be happy to work with you to build on this foundation to find the optimal solution for your needs.
Our focus is on goal- and solution-oriented work. We always strive with great commitment to fulfill the wishes and requirements of our clients and to work efficiently. This feature, coupled with our transparently communicated terms, prevents the cost of your project from getting out of hand.
We could arouse your interest in your own website? Then do not hesitate and contact us as soon as possible without obligation. We will be happy to advise and guide you through the process of website creation. Even after that, the staff of our full-service agency will not let you down. If you wish, we can look after your Internet presence on a permanent basis. Finally, other tasks are constantly arising in the areas of homepage maintenance, software updates and monitoring. Because the developers of WordPress regularly release updated versions of the software, with which they increase the performance and close security gaps. Accordingly, you should quickly try to implement these versions on your WordPress website.
Our experts write search engine optimized texts for you that are tailored exactly to the needs of your target group. This way you can ensure to always set the right accents with new content.